Callaway's management, pro golf players in tour and consumers are participating in “Heart You” Campaign to show care and love for the neighbors in need; donations are made based on the players' birdie counts made by tour during 2010 and a part of sales revenue from “Heart You” products sold throughout the year.

In addition to that, Callaway Korea asked their business partners to make donations instead of sending flowers when they recently moved to new office. All donation funds were received at Heart-Heart Foundation with grateful thanks to provide the help to children.